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DIVUS
A BRAND LEAD BY PASSIONATE PEOPLE TO OFFER THE BEST TO PETS
Real Slow Cooked Homemade-Like Food
ABOUT THE FOOD
Real dog food that looks, smells and acts like home-cooked!
With a range of three different recipes, developed by certified nutritionists, Divus has gone beyond curating cooked food, to also use the available methods and technology to make it shelf-sustainable.
RAW MATERIALS
Not only human-grade, but also of the highest quality of human-grade raw materials are put into each jar.
HOW CAN THEY BE NATURAL,YET NOT REQUIRING ANY FREEZING?
Each jar is sterilized by boiling – to be completely safe, fresh and convenient for storage, without the need for refrigeration or defrosting.
P.L.A.Y.
Pet Lifestyle And You
A B-Corp. in the field of pet accessories
BEDS, TOYS & ACCESSORIES
P.L.A.Y. stands for Pet Lifestyle and You and the whole idea was born out of necessity.
For the company, it all started with an adorable, irresistible ball of fur – otherwise known as Momo the Pug. Her family wanted only the very best for her. The options on the marker were endless, but nothing seemed to be fitting the quality and reasonable price criteria. And just like that, P.L.A.Y. started becoming a reality.
Since then, P.L.A.Y. has grown into an empire of pet products and accessories that are truly meeting the needs of modern pet parents:
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Better products.
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Higher quality manufacturing.
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Great designs.
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Planet-friendly materials.
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Reasonably priced.
The Designs
All of the products are thoughtfully designed to meet the needs of your pet, save the planet and look great in your home. Gone are the days of cleaning up dog toys before guests come over – say hello to stylishly sustainable pet products.
P.L.A.Y. works with local artists to create prints with a little twist, resulting in products that pet parents actually want to put in their living rooms and toys their pets will adore (plus they are as durable as soft toys can get)!
GREEN GOALS
P.L.A.Y. is serious about helping the environment and wants to do more than minimize their impact. The goal is to make our planet better. So how is this achieved?
Here’s how: People drink sodas. Plastic bottles get cleaned and recycled. Bottles are turned into soft PlanetFill® polyfiber for P.L.A.Y. beds and toys. And our planet stays a little bit cleaner.
Also, packaging is environmental friendly, while it is also kept to a minimum.
ECO-FRIENDLY
Upgrade your pet's toy collection with eco-friendly plush toys, durable outdoor toys and fun enrichment toys! P.L.A.Y.'s entire toy collection is very carefully designed to bring happiness to your pet.
B Certified Corporation
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Certified by the nonprofit B Lab to meet rigorous standards of social and environmental performance, accountability, and transparency.
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Met the highest standards of verified social and environmental performance, public transparency, and legal accountability, and aspire to use the power of markets to solve social and environmental problems.
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Awarded the certification in 2016
What is a B Corp?
B stands for Benefit.
Collectively, B Corps lead a growing global movement of people using business as a force for good.
B Corps Believe:
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that we must be the change we seek in the world
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that all businesses ought to be conducted as if people and places mattered
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that, through their products, practices, and profits, businesses should aspire to do no harm and benefit all.
PROFLAX
UK's NUMBER 1 AWARD WINNING HERBAL PROVIDER
100% Natural Supplement Range
HOLISITC & VET FORMULATED
Proflax super-food supplements are produced with love and care in beautiful Devon. They are 100% natural, human food-grade, of premium quality and are vet formulated to be ‘multi-functional’ which means that they provide numerous health benefits, rather than just being specific to one concern.
Each product has been created to provide an optimal level of therapeutic support for your pet’s health, both physically and emotionally - a truly holistic approach!
Proflax partners with the very best accredited and quality assured suppliers that share the same passion for quality, sustainability and ethical practices.
PORTFOLIO
A range of super herbal powder blends and oil-based products for that cover across a range of different needs.
All products work in harmony with each other and have been
designed to provide a complete supplement solution.
EFFECTIVE IN MORE WAYS THAN ONE
Each product in the Proflax range has been formulated to balance, restore and repair.
Proflax super-food supplements are multi-functional and provide numerous health and well-being benefits. They address core health, so underpin immune function, have cleansing properties and best of all are holistic, which means that unlike all other supplements, Proflax products will create homoeostasis, promoting balance and harmony for your dog, both physically and emotionally.
The ingredients have been carefully selected for their individual properties, with emphasis on general health, together with supporting a specific condition or life stage.
Proflax products are designed to be added to your pet’s daily food and when feeding a healthy balanced diet, can offer some truly amazing health benefits - very quickly!
Developed in collaboration with DogRisk
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PALA PETS
Complete raw dog food
Developed in collaboration with DogRisk
RAW & BALANCED RECIPES
Raw but not wet or frozen, air-dried but not cooked, highly digestible and bio-available, complete and balanced, with an extra helping of Omegas 3 & 6, probiotics and enzymes.
So what is it really? Well, it is REAL raw food (not just an added misleading word to the package) made of highly digestible and bio-available raw ingredients, packed with proteins, minerals, vitamins and fatty acids, gently processed to preserve optimal nutrition.
Seven complete recipes that not only meet, but exceed the minimum requirements established by the European Pet Food Industry Federation (FEDIAF), without relying on synthetic additives.
All of the recipes contain at least 82% highly digestible raw meat and fish, 13-14% vegetables and berries rich in antioxidants and fiber, and 3-4% all-natural boosters. No grains, fillers, starch or plant-source omegas.
LITTLE QUANTITY GOES A LONG WAY
1 kg of Pala = 3 kg of raw ingredients
This essentially means that you only feed a much lower quantity compared to the equivalent balanced frozen raw options.
The gentle air-drying process of preparing the recipes extracts moisture from the high-quality raw ingredients without any loss of nutrition, flavour or aroma. The result - shelf stable, nutrition dense complete RAW food, suitable for dogs of all life stages.
HOW IT IS MADE
The innovative, sterile, closed loop air-drying process extracts moisture from the human-grade raw ingredients gently, without breaking down the proteins and enzymes.
The drying process takes up to 24 hours at very low temperatures (much lower than stove cooking temperatures when you cook your own food). This gives Pala a unique dry-to-touch texture, while retaining freshness at room temperature.
Food is prepared in small batches in Pala's own kitchen, to ensure quality is retained.
NO FREEEZING = NO THAWING REQUIRED
Pala does not need to be refrigerated or frozen and thawed before use, and can be fed directly to pets without any preparation.
The brand finds pride in that Pala's products, its people and processes are always, without any exception, the best version there is available.
Pala's recipes are developed in collaboration with DogRisk.
What is DogRisk?
Backed by SCIENCE
DogRisk (University of Helsinki) is the only independent and university-based leading research organisation in the world, which analyses the connections between diets, environmental factors and chronic diseases that affect dogs.
Largely funded by donations and other external funding, DogRisk's mission is to help dogs live happier, healthier and longer lives by preventing chronic diseases.
For many years now, DogRisk's team of researchers have conducted free-to-view research about a range of chronic diseases in dogs, such as cancer, diabetes and epilepsy. Through their research, they show how dog guardians can make informed decisions about their dog’s diet and the factors they can change, in order to benefit their dog’s health and help them avoid these chronic diseases.
Additional products:
air-dried pure meat treats
Pala also offers a range of other products, which currently includes:
1. Eight air-dried, mono protein, pure meat treats (also suitable for cats)
2. Cheese bar chews of extra premium quality, in three sizes
3. Reindeer antlers, in three sizes
YDOLO
One of a kind: semi moist dog food & natural toppers, treats & chews
Slow cooked food at low temperatures
Where to start on YDOLO? Let's take it step by step to better understand its superiority to traditional kibble.
Unique Cooking Process
It is unique in texture as it is semi moist, prepared at temperatures, never over 78°C. Basically, it is prepared just like as if you would home-cook it on the stove. This method used of cooking enables the natural ingredients to preserve the true taste of its components and their nutrients and easily digestible.
To give a better understanding of the importance of the cooking procedure of YDOLO, it is of essence to compare to conventional dry food on the market, which is at best cooked at temperatures of 90°C to 100°C, while in most cases, temperatures used exceed 130°C.
Quality, fresh, human-grade & pure ingredients
All ingredients are chosen from a holistic and orthomolecular perspective: anything that isn’t natural to the gut and the digestive system has been banned from YDOLO's formulas.
Each ingredient found in YDOLO adds value, not a single one is used as a filler.
While the majority of dry food and snacks on the international market, even ones labelled as 100% natural, are made of meat meal, meat/ animal derivatives and/ or similar doubtful ingredients as their primary source of protein, YDOLO is created using only the best, fresh and natural, human-grade ingredients.
No artificial flavorings, colorings, or preservatives are to be found across the whole range of YDOLO's products.
Added supplements
YDOLO is crafted by adding ingredients for extra support for:
- the joints & improved mobility
- the gut & digestion
- the liver & kidneys
- the skin & coat
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- the immune system
for a long, happy and healthy life for your dog
What you will not find in YDOLO food
Meat meal or Meat/ Animal Derivatives, Grains, Peas, Glycerin, Potatoes, Beet pulp, BHA/ BHT, Dairy, Soy, Gluten, Yeast, MSG, Fillers, Artificial Colours, Flavours and Preservatives
Other info
Hypoallergenic
Grain & Gluten Free
Mono protein formulas available: Duck & Iberico
Other products
- Six kinds of bone broth (of which two are organic)
- Natural treats
- Natural chews
and more on the way: Stay Tuned
PROUDLY MADE IN BELGIUM
YDOLO's broths: le bouillon de collagen!
A super product that shouldn't be missing from any pet's (suitable for both dogs and cats) diet.
A natural source of collagen packed with multiple health benefits that offers support to strong & flexible joints, boosts the immune system, ensures healthy skin and coat, improves digestion and intestinal health and liver detoxification.
The broths themselves are a source of essential minerals, fight inflammation and improve hydration and appetite.
Suitable as a topper to any food, to be consumed as a "soup" or mixed with other ingredients, or alone, as a healthy and nutritious frozen snack.
1005 natural, no preservatives and autoclaved (i.e. treated for any unwanted bacteria to be killed)
FIBOO
Ecological and innovative pet products
Products for dogs and cats
Range of products
Fiboo products for dogs and cats are the result of observations of animals and their needs.
Fiboo is a Polish brand that gives emphasis to the quality, design and the user's needs.
Products range from feeding mats, bowls and their accessories to toys, brushes, biodegradable poop bags, litter mats. Fiboo never ceases to research and create and keeps adding new environmental-friendly products to their range frequently.
Fiboo's range is not only useful and eco-friendly but also fun as they are produced in a variety of beautiful colours to satisfy everyone's needs. Whether you aim for neutral or bright colours, Fiboo has something for everyone!
ECO Materials
Fiboo products are created with the environment in mind, using eco-friendly materials which, not only have a positive impact on the planet, but are also not bad for your pets by not using cheaper, harmful materials to maximise profits.
Fiboo's development team never ceases to improve their formulas to enhance the environmental-friendly aspect even more so.
All products of the brand are:
- PVC Free
- Latex Free
- Phthalate Free
- BPA Free
Everything is manufactured in Poland, which is the motherland of Fiboo.
Details on raw materials of Fiboo products
All materials are sourced from European suppliers and meet REACH standards.
Materials used in the production of various Fiboo products are:
1.TPE-S (thermoplastic elastomers): Co2e/kg reduction of 25% compared to other equivalent products/ materials
2.RPET (100% Recycled bottles): by using recycled materials, Fiboo reduces the carbon footprint by nearly 90%.
3.TPE-U and
4.RPLA (Polylactide) is derived from renewable resources (i.e. corn starch). Its production has a significantly lower carbon footprint compared to conventional plastic, e.g. petroleum-based. Products produced with PLA are 100% biobased and biodegradable.
About Fiboo's feeding products variety
Fiboo offers a variety of feeding accessories including mats, cups and bowls.
They are ideal to use for barf, cooked food, wet or dry food, as snack vessels or to keep your pet busy and challenged.
Their uses are so many and they always keep cats and dogs excited and satisfied.
On top of these advantages, you get to use European REACH compliant products of eco-friendly raw materials.
LOMI
Swedish natural wellness for pets
Natural, safe and environmentally friendly products
LOMI was founded 2021 by two Swedish animal lovers
Milou adopted a French bulldog with various skin issues and, even though she did her best to find suitable, natural products for her sensitive frenchie, she couldn't find anything that would sit well with her dog. As a result, it came to her as a natural instinct to join forces with Elsa, a furmum to a rescue border Collie/ Aussie mix, and together they founded LOMI.
LOMI's goal is to offer pet owners access to Nordic natural and eco-friendly products, as a superior and premium alternative to synthetic equivalents on the market. After extensive research, they have carefully selected natural ingredients of the highest quality to craft a range of LOMI products.
LOMI's mission is to make your pets live a longer & healthier life, while also reducing our carbon pawprints on this planet.
Must-Try by LOMI
It is hard to choose between LOMI products; from its shampoo to its poop bag, LOMI products are to die for. However, if we absolutely had to choose our personal favourites, those would be the wet wipes and its balm! Perfect for even the most sensitive of pets, they come second to none, with an added value of a subtle but delicious scent.
INNOCENCE
GROOMING PRODUCTS
The silky touch of nature
The finest vegan & budget-friendly solution for your cat, dog, horse or rabbit
Crafted with love and care in Crete
Innocence line of shampoos & conditioners is characterised by:
- Free from SLS, SLE, Parabens, Colorants, MIT (Methylisothiazolinone), Formaldehyde Releasers
- 96% natural ingredients
- Vegan
- No fragrance allergens added
- Crafted in Crete
Easy to use at home, they leave a fragrance from nature on your pet's fur
Innocence products, 500ml bottles
- Puppy 2-in-1 (also suitable for very sensitive pets in adulthood)
- Deep Cleansing & Deodorizing Shampoo
- Whitening Shampoo
- Long & Silky Coat Shampoo
- Conditioner
WAP WELLNESS
Nordic goodness
All WAP products are 100% natural, vegan, organic and sustainably produced in Skåne, Sweden
Crafted with natural ingredients to ensure the highest quality and care
For far too long, the pet care products' industry has been focused on mass production and cheap ingredients that have a negative impact on our pets and our environment. That's why WAP Dog Care started; to give a voice to everyone who cares - for real. WAP products are of the highest quality. They contain natural, organic and vegan ingredients only. Above all, WAP range of products offers comfort and care for your dog (most of them suitable for cats too) - in harmony with nature, simply because everything is produced with heart and passion, in addition to the most premium ingredients.
From raw materials to the end product
All ingredients are sustainably and responsibly grown from fair trade-certified suppliers, which are then recreated into high-quality products in WAP's factory facility in Skåne, Sweden.
The products are created with attention to sensitive dogs and those with allergies.
Certifications of WAP products
Ecocert: The ingredients are carefully controlled by Ecocer, an organic certification organization founded in France in 1991.
Fair trade: Most of WAP ingredients are labeled Fairtrade, which emphasizes the support in fair working conditions and important projects such as new schools, better healthcare for the local people who grow the very ingredients used in WAP products.
COSMOS: The COSMOS seal acts as a consumer guarantee for organic and natural cosmetics that you can trust.
Agenda 2030: Adopted by the UN General Assembly in September 2015, it provides a clear insight into what needs to be focused on, in order to achieve sustainable development going forward.
Vegan
Natural
Organic
Swedish made
Sustainability and quality of WAP
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Organically grown raw materials
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Biodegradable raw materials
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Transparent and ethical production
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Recycled packaging
